5 Exclusive TikTok Holiday Tips for Brands to Harness

Are you a brand trying to level up your TikTok marketing? You need to start harnessing the holidays celebrated in TikTok. For that, you need to know what holidays are celebrated on TikTok. Almost all holidays are celebrated. So, here we have curated an exclusive list of ways to harness TikTok holidays. Even you can check the efficiency of these tactics with a TikTok counter. Pick an account that has used this tactic and put it into the tool to analyze it in real-time metrics. This way, you can be sure that what we say is correct and current with the dynamics of TikTok. Well, no more doubts, right? Let'sLet's start.

Why Do You Need to Harness Holidays?

Holidays are the days when people are a bit laid back and are prepared to get to know new things. Introducing a brand, a product, or a service is easy at such times. Also, people are usually in the mood to buy and gift something to their loved ones. So, if they find a custom product, they definitely will purchase it. This is why many top businesses launch custom-made products specially designed for holidays. Thus, this helps businesses improve sales. Their hard work never fails. Especially during the holidays, TikTok can be so much fun and colorful. The vibrance is increased. Many new challenges start. Leveraging such challenges can increase the visibility of the participants. 

Exclusive TikTok Holiday Tips for Brands to Harness

Here is a meticulously curated list of tips to harness the holiday season. Make it yours before everyone. Start trends, introduce offers, or do something magical to entice leads. 

• Start a self-gifting trend

• Share gift ideas

• Earlybird offers

• Look for trends

• Influencers and trends

Start a Self-Gifting Trend

TikTok loves to speak about self-love. Go a step further and put the theme into action. Persuade people to gift themselves. This is also effective in improving your sales. Before starting a trend on TikTok, ensure you have an accustomed product. Kindly take time to design or tailor a product to fit the theme of any particular holiday. Only then will your tactics work out.

Share Gift Ideas

Informational content goes a long way. Be it any season, and some people are ready or even eager to learn fresh things. Also, many will search for gift ideas for their loved ones during the holiday season. They have the time to do something special for their loved ones. Make their day brighter by sharing ideas. Also, incorporate how they can gift your product and for whom it will be useful. 

Earlybird Offers

Start before everyone. Be the early bird. Introduce early bird offers way before a holiday starts. This gives you an upper hand. An early bird offer is an offer where the price is reduced for the first few customers or a limited period. This creates a sense of urgency and increases the importance of the project. Many try to grab this offer as it is less expensive. Even if you lower your prices, you receive more conversions. So, it creates a win-win situation.

Look for Trends

Look for what is already available on the platform. Trends are elements a large portion of the audience has an eye on. So, if you hop onto a trend that already has an existing following, you could receive a great reception. This enlarged reception can even result in lead generation and increased conversions. Moreover, trends that are relevant to your niche of business help you be authentic and humane. 

For example, if you are a cosmetics brand, you could get piggyback on the "Celeb Look-Alike Challenge." The challenge was trending for an extensive period. The challenge is that people choose their favorite celebrity and create and dress up like them. You can use your brand's products to create a look-alike. Or even better, you could join with an influence to hop on a trend. Let's discuss this blended method in the next heading.

Influencers and Trends

Joining with influencers to endorse your product by hopping on to a trend is so clever. The holiday season is the period when so many cool trends emerge. Influencers in trends look so natural and dashing. Moreover, the endorsement will not be apparent, and the promotion can be done effectively. Marketing is done as easily as a breeze! Choose influencers with the TikTok counter app based on their recent and real-time metrics. Do not hesitate to reach out to influencers and share ideas on how you want to be endorsed. The collaboration will be healthy only if both parties are involved wholeheartedly. 

The Final Note

On the whole, you can count on the holiday season to promote your brand and improve sales. From ancient times to this digital era, harnessing the mood of holidays has been helpful to improve sales. So, never doubt it for a second. Find out how you can put effort into bringing the holiday theme to your product and marketing. Then, you will gain the upper hand.